Urbanspace | The Modern

After marketing and designing buildings across the Austin skyline, Urbanspace sets out on their own to develop a luxury condo tower.
About Project

Although The Modern will not be complete for years to come, it was our task to create a video that draws in future residents. Our team interviewed designers and architects, cast talent to showcase the lifestyle of the neighborhood, and infused renderings and aerial photography to create this promotional video.

Editing, sound design, and color grade was completed at our studio in Austin.

Story scripted and produced by the Merit team.

Directed by Scott Edwards and Owen Schwartzbard


3 day shoot
4 week turn-around


3.5 minute case study video
4x 30 second vertical social cuts